The winner – Wowhaus – assembled the largest team for the project: the consortium included horovod.space, Sheredega Consulting, VERSUS finance, and Kultura Sveta (“Culture of Light”).
Currently, Petropavlovsk-Kamchatsky lacks a clearly defined center from an urban planning perspective. Therefore, the main requirement for the project was to create a space that would stimulate the transformation of the urban environment – the public and cultural center should become a new attraction for residents and tourists. The contestants also took into account the natural features of Kamchatka: high seismic activity and harsh weather conditions.
The city allocated a site on the Ozernovskaya Spit for the project – geographically, this strip of land between Avacha Bay and Lake Kultuchnoye can be called the heart of the city. Also, the future center’s windows will offer views of Nikolskaya and Petrovskaya hills. A few important city landmarks are also located here: Lenin Square, the Kamchatka Territory government building, the university, the drama theater, and the exhibition center. Identifying this part of the city as the center of public life is somewhat hindered by large asphalted spaces, long distances between these buildings, and lack of connectivity between them.
The design of the complex was based on an inside-out strategy – from needs to image. For this, the Wowhaus team studied the characteristics of the cultural code and preferences of the population, and consulted with invited experts, historians, and students of local lore.
The architects have composed the varied volumes of the building into a picturesque linear composition, inspired by the energy of volcanoes and the jagged forms of local stone. Incidentally, this is not the first time they have referenced volcanoes: a completely different interpretation was seen in another work by Wowhaus – the project for the reconstruction of the Krasnoyarsk Opera and Ballet Theater.
The façade of the future cultural center resembles a sandstone sill – a layered structure formed by magma intruding into sedimentary or volcanic rocks. The texture imitates a rock and is intended to be clad with hanging panels made of natural stone and glass-fiber-reinforced concrete on a sub-frame. The palette of graphite, brown, gray, and beige tones helps the large structure to complement the environment rather than compete with it.
The roof of the building, from the side of the central square, resembles a frozen wave, while from the side of the embankment, the scale is somewhat fragmented: here, geological associations come to mind again – steps that appear in the terrain due to the erosion of solid igneous rocks. A slope is provided to reduce snow loads. The seismic stability of the building is ensured by a frame structure and rigid cores.
Inside, the cultural center is divided into three blocks. They are united by thematic transitions and common interior solutions: for instance, decorative veneer panels in the foyer echo the wooden floor in the small hall, the terrazzo’s wall panels with local stone chips match the flooring material of the lecture hall, and metal and translucent structures are used in every zone.
The building is expected to be visited by about 400,000 people a year. Therefore, special attention is given to its lighting and wall colors. Warm amber and beige shades have been chosen for the finishes. The massive steps of the entrance group also imitate sills, making the entire project cohesive. Both outside and inside the building, the architects plan to use natural materials, emphasizing the importance of preserving the region’s ecology.
The space of the first block is an event area intended for public events: performances by artists, film screenings, lectures, exhibitions, presentations and seminars, festivals, and other socially significant events.
The second block is a public space with a central object resembling a volcanic crater. It is a versatile space with an amphitheater opening onto the square, a media library, a play area for young children, a room for teenagers, a hall for dancing and sports activities, coworking spaces, meeting rooms, a cafe, and bookstores and souvenir shops. From here, you can access a restaurant with views of the bay and Viluchinskaya Hill.
The third block is an interactive attraction for tourists called “The Heart of Kamchatka”. This permanent multimedia exhibition will explain the origin of life according to modern science and show the creation of the world from the perspective of the peninsula’s indigenous mythology. After the exhibit, visitors enter the “Heart of the Volcano” installation.
The project also includes a sleekly designed promenade made of light wooden decking, featuring multi-level landscaping, benches, a viewing balcony, and enclosed pavilions with wind protection.
Construction is scheduled to begin in 2024.